Stimulating the digital transformation of businesses forms a core aspect of Lizard Global’s mission. We provide our clients with the right digital solutions and technologies to accelerate and optimize their business processes, from UI/UX design to custom software development. In order to provide an optimized customer experience, we launched our custom digital workshops in 2020. One of these workshops is fully focused on the process of turning an already established app idea into a more tangible concept. The Digital Solution Strategy workshop forms the next step after our Design Thinking workshop, and is designed to help businesses survive and grow in the increasingly competitive digital landscape by providing the right digital tools and knowledge. This blog gives a sneak preview of our Digital Solution Strategy workshop and takes you through the sessions and their deliverables.
What do I learn at a Digital Solution Strategy workshop?
Our Digital Solution Strategy workshopp takes you on a journey towards a thorough understanding of digital opportunities customized to you and your business. Whereas our Design Thinking workshop creates a fundamental insight into your target audience by creating detailed customer personas, our Digital Solution Strategy workshop dives deeper into the eventual solution you want to work to. The workshop is aimed to shape an idea in such a way that its chances of success are greatly improved. Our experts educate you and your team in identifying significant technical aspects of your digital solution, as well as the most crucial KPIs to follow.
Together, we build a step-by-step strategy for the actual execution of your idea and create a success-driven product roadmap. The outcomes of our Digital Solution Strategy workshop consist of the following:
- All the outcomes of the Design Thinking workshop
- A list of all the identified digital product elements
- A deep understanding of the product KPIs that matter most
- A success-driven product roadmap
- A realistic planning based on a phased approach
What does a Digital Solution Strategy workshop look like?
Our Digital Solution Strategy workshop consists of approximately five sessions in which you learn everything you also learn in the Design Thinking workshop, but with an additional session focused on creating a phased plan to work towards the development of your solution.
Session 1: Problem Definition
Through structured discussions, we create a concrete path to follow during the workshop. After agreeing on a clear end goal, we can start working towards it in our sessions. We make a map of the challenges and ask the experts of your company to share their knowledge of the industry and target customers. Finally, we set an ambitious but manageable goal, and start working on pieces of the problem that we can start solving.
Session 2: Audience Analysis
In this session, we focus on identifying your target audience. In order to transform your business, we need to create a deep understanding of the people that are using your product or service on a frequent basis. By empathizing with the end-users, we can define their problems and start working towards optimizing your product or service to meet the users’ needs and create a solution that speaks to the right people.
Session 3: Solution Generation
Once the problem and end-users are identified, we can start focussing on the solution. We start with some inspiration work, reviewing existing ideas to remix and improve them. Then, we start to get creative with some sketching. Here, we follow a four-step process that emphasizes critical thinking over artistry. We critique each sketched solution and decide which ones have the best chance of achieving your long-term goal. We take the winning scenes and weave them into a storyboard in the form of a step-by-step plan for your prototype.
Session 4: Performance & Strategy
In order to create a successful and high-quality solution, you’ll need to understand and track the most important Key Performance Indicators (KPIs). Along with the phased growth approach of your product backlog, this defines your final strategy, which you’ll be able to adapt to inevitable changes that will occur.
Session 5: Final Presentation
In the last session, we take a look at what we’ve accomplished during each session of the workshop. What have you learned? And what do you think you still need in order to achieve a successful solution? By identifying bottlenecks we’ve come across during the workshop, you can better prepare yourself and your team for what’s to come. The final presentation shows the achievements of the workshop and should form the basis for your next steps towards transforming your business.
Who can benefit from our Digital Solution Strategy workshops?
Our Digital Solution Strategy workshop is designed for anyone who wants to prepare their business for long-term success in an increasingly competitive digital environment. In a rapidly technologically advancing world, it’s impossible to stay relevant when your competitors are constantly striving to gain a digital upper hand. Our Digital Solution Strategy workshops are for companies that have clear digital opportunities but don’t know how to get the most out of those opportunities and how to manage their business during the change implementation process. Based on the expertise and experience of our cross-functional team at Lizard Global, we are able to not only shape the best solution but also create a plan that increases the success of these digital implementations.
In what phase of my project can a Digital Solution Strategy workshop be helpful?
Our workshops are designed in such a way that they can be implemented in multiple stages of your business. Generally, our Digital Solution Strategy workshop forms a part of the conceptualization phase, where we provide a relevant solution that we can implement if you so choose.
If you would like to know if a Digital Solution Strategy workshop could be something for you and your organization, get in touch with us via WhatsApp or give us a call!
Who is involved in a Digital Solution Strategy workshop?
As with our Design Thinking and Digital Transformation workshops, you and your team play the core role in all the sessions. After all, it’s essential that you’re fully behind the choices that are made and actually understand the automation processes we’re going through. Besides, you and your team have the best understanding of your target audience, your industry, and current business processes. While you provide us with an insight into your organization and its internal processes, we help with the identification of digital opportunities to improve and disrupt your market.
Digital Transformation/Innovation Specialist
The Digital Transformation Specialist makes sure that the overall process of the workshop is well organized and structured. They will be your main point of contact in the overall communication around the workshop and make sure that the end goals are met.
Our skilled UI/UX designer will help you translate user objectives into the user experience. Our cross-functional UI/UX specialist takes a supporting role in the process of identifying the target audience by creating customer personas, guiding the problem definition process, and visualizing the user journey. As design plays a core part in our third session focused on prototyping, they will take an active role in brainstorming innovative ideas and creating designs that can positively impact the user experience of your digital solution.
The Project Manager makes sure that the meetings and sessions are planned and organized in a streamlined manner. They monitor the timeline and scope of the workshop and report and update on the overall progress.
You and your team
You and your team are the experts within your industry and already possess a great deal of knowledge regarding the market and the ins and outs of your industry. Therefore, your input forms a crucial element within the process of innovating effective solutions. All our workshops are based on an interactive nature, which means we both guide you through the workshop and learn from your experience at the same time. In other words: our workshops are designed to establish a fruitful exchange of knowledge from both sides in order to create the best possible solution.
Ready to partner up?
Due to our rich depth of experience across multiple types of companies and industries, we are able to create a validated process that transforms any idea into a practical plan. This differentiates us from the average consultant who only provides ideas. After the workshop, Lizard Global can actually help with the implementation of the solutions we’ve come up with during our workshop sessions and guide you through the process of the adoption of new technologies in your organization. Interested to find out what our Digital Solution Strategy workshop can do for you and your organization? Give us a call or get in touch with us via WhatsApp or on our social media channels, and let’s get to work!